Privacy Policy
Last updated: August 2026
Who we are
BeMarried is operated by MR Industry, a sole proprietorship registered at 369, Ghari Mundo Ki Tapriya, Opp. Gupta Petrol Pump, Jagadhri, Yamunanagar, Haryana 135003, India (GSTIN: 06FXUPM5416C1Z9).
Data we collect
Account data (phone number, OTP verification records); profile data (name, DOB, gender, religion, community, education, occupation, family and partner-preference details you choose to share); city/region preferences; photos and a verification selfie; free-text chat messages exchanged after an interest is accepted; purchase and entitlement metadata received from Google Play (we do not store your card, UPI or banking details ourselves); device push-notification tokens; and information submitted through in-app reports, support email or grievance channels.
How we use data
We use personal data for the purposes you would reasonably expect from a matrimonial app: creating and displaying your profile to compatible members, running photo verification, enabling interest requests and mutual contact-sharing, delivering in-app chat between connected members, validating plan entitlements, sending account and safety notifications, investigating reports, preventing fraud/abuse, enforcing policies, keeping security logs, responding to lawful requests and meeting legal record-keeping obligations.
Photo verification
When you submit a verification selfie, it is compared against your primary profile photo using an automated facial-similarity model that we run ourselves (not a third-party API). Confident matches or mismatches are decided automatically; borderline results are queued for a human moderator to review before a decision is made.
Chat and messaging
In-app chat is available after an interest request is accepted. Messages are automatically scanned to detect phone numbers and email addresses, which are blocked until a separate contact-access request has been approved.
Consent and choices
Where a choice is optional (for example, marketing messages, profile visibility or contact sharing), you can change it in-app where controls are available or contact support. Withdrawing consent for data that a feature genuinely needs may mean that feature stops working for you. We may still retain limited data where required for legal, security, fraud-prevention, dispute or accounting reasons.
How data is shared
Your profile is shown to other registered members according to your privacy settings. An accepted interest opens chat, while phone and email require a separate approved contact request. A profile may record that it was created by a family member. We share data with service providers that support hosting, app-store entitlement verification, SMS/notification delivery, analytics, support and security operations, and with authorities where legally required or permitted.
Public visibility
Profiles and contact data are shown only to other registered, logged-in members subject to your privacy settings. They are not intended for public search-engine indexing.
Retention
We retain account and profile data for as long as your account is active or as needed for the purposes described above. If you delete your account, profile data is removed from active use; a limited set of records such as payment entitlement records, safety/moderation history, support logs, security logs and data needed for fraud prevention, disputes or legal claims may be retained for longer where law requires or permits it.
Security
We use administrative, technical and organisational safeguards, including rate-limiting on sensitive actions and audit logging of administrator actions, to protect your data. No system can guarantee absolute security.
User rights
Subject to applicable law, including the Digital Personal Data Protection Act, 2023 and rules notified under it, you may request access to information about processing, correction, completion, updating, erasure, grievance redressal, withdrawal of consent and nomination where applicable. Use the Grievance page for these requests.
Children
The Service is for adults aged 18 and above. Profiles for minors are not allowed. If we become aware that we hold data for someone under 18, we will restrict and remove it subject to safety and legal-record requirements.
Cross-border processing
Our infrastructure providers may process data outside India. Where this occurs, we use service providers with appropriate safeguards and follow applicable Indian legal restrictions on personal-data transfers.
Updates
We may update this policy as the Service evolves. Material changes will be reflected in the "Last updated" date below.
Grievance contact
Use the Grievance page to reach us. The contact details for our named Grievance Officer, as required under the IT Rules, 2021, are published on the Grievance page.